Custom printed presentation folders are a great way to make your brand stand out and make a lasting impression. They allow you to show off your brand and make your business or organisation look more professional and polished. In this article, we’ll explore what custom printed presentation folders are, their benefits, different types, design and printing options. We will also think about how to create a stand-out design, best practices for selecting the right folder size and material, common uses, and tips for optimising your personalised presentation folder.
What are custom printed presentation folders?
Custom presentation folders are personalised printed folders designed to store documents, brochures, and other marketing materials. They are a great way to show off your brand and give your organisation a professional and polished look. Presentation folders come in a variety of sizes, styles, and materials and can be customised with your logo, brand colours, and other artwork.
The most common type of folder is the pocket folder made from 350gsm card. Pocket folders are designed with pockets on the inside to store documents, brochures, and other materials. They usually have a slot for inserting a business card too. Pocket folders are great for presenting company information and marketing materials in an organised and professional way. You can also add other promotional items in there such as stickers and magnets.
Besides pocket folders, there are also pocketless folders, which are typically used for presentations that don’t require documents or brochures. These folders are designed to showcase your logo or brand colours without the pocket on the inside.
Here is an example of one of our folders as a designed image before it is printed, folded and glued:
Benefits of custom printed presentation folders
Custom presentation folders have a number of benefits. The most obvious benefit is that they make your presentation look more professional. Or as we like to say “make your brand look bolder with a printed folder!”
They also help you to stand out from the competition who don’t use them and make a lasting impression on your audience.
Presentation folders can also be used to store and organise documents and brochures in a neat and orderly manner. This makes it easier for your clients to find the information they need and keep track of documents relating to your conversation or specific promotion.
The folders also show that your business is organised and professional. They are a great way to show your clients that you take your business seriously and are committed to providing them with high-quality services and products.
Finally, they are another touch point to help to promote your brand. They can be used to showcase your logo, design, and branding elements, which can help to increase brand recognition and strengthen your brand identity.
Types of custom printed presentation folders
There are a variety of personalised presentation folders available. The common ones we provide for clients are an oversized glued A5 finish, printed on the outside with a raised spot UV finish (If you are not sure what Spot UV is, we can send you out a sample). We can also supply them in other sizes such as oversized A4. Note: they are oversized so you can fit an A5 or A4 etc inside with good clearance from the edge.
As well as the glued version, there are also interlocking folders. With these, there is no glue involved. They are generally supplied flat and need to be folded into shape when needed (which is straight forward). The benefit of interlocking folders is that you can have a shelf built into the design. This is is great if you need the folder to hold more documents or items than a standard glued folder would.
Other types of personalised presentation folders come with different finishes. For example, gloss and matt lamination presentation folders, die cut to a custom shape, smaller presentation folders (such as something that could hold a hotel room key card), and conference folders. Gloss lamination presentation folders are designed with an extra glossy finish to give your presentation a high-end look. Die cut presentation folders are designed with unique shapes and designs to make your folder stand out. Small presentation folders are great for presentations that don’t require a lot of documents or brochures. It is best if you speak with us to understand them further before you start any design work.
Design and Printing Options for custom printed presentation folders
When it comes to designing and printing personalised presentation folders, there are several options available. You can choose to have your folders printed with your logo, brand colours, and other artwork. You can also choose from a variety of materials, such as glossy card, matt card, and soft-touch card.
If you’re looking for a more unique shape, you can opt for die cut printing, which allows you to create bespoke shapes and designs for your folders. You can also choose to have your folders printed inside as well as on the outside.
How to Create a Standout Design for Your Presentation Folder
Creating a standout design for your personalised presentation folder is an important step in ensuring a lasting first impression. Here are a few tips for creating a standout design:
- Use high-quality images and artwork: Using high-quality images and artwork will help to make your presentation folder look great. We can help you with the sourcing of high quality images.
- Choose the right colours: Choosing the right colours for your presentation folder will help maintain brand continuity. It’s best to have the colours on the folder match as closely as possible to your flyers, business cards and other printed items.
- Use bold fonts: Using bold and eye-catching fonts will help to make your presentation folder more noticeable and ensure that your message is clear and visible.
- Include your logo: Including your logo on your presentation folder will help to reinforce your brand and make it easier for people to recognise in conjunction with other places that display your logo.
- Make use of white space: Making use of white space on your presentation folder will help to make it look more organised and professional – even if it is one panel of one of your main colours.
By following these tips, you can create a standout design for your personalised presentation folder that will make your presentation stand out to make a lasting impression.
Best Practices for Selecting the Right Folder Size and Material
When it comes to selecting the right folder size and material for your personalised presentation folder, there are a few best practices to keep in mind. First, you should select a folder size that is big enough to hold your documents and brochures without being too bulky. How many items will you put in the folder? How thick are they? If you only have a few thin items, a glued folder would be your best option.
Next, you should consider the type of documents or brochures that you’ll be placing in your folder. If you’ll be placing glossy documents or brochures in your folder, then you should select a glossy material for the folder itself. On the other hand, if you’ll be placing matt or silk documents or brochures in your folder, then you should select a matt material for your folder.
Could you find a use for the folder at a future event or situation? If so, think ahead to maximise your investment. If there will come a time where you could put more documents in there, consider an interlocking folder with a shelf.
By following these best practices, you can ensure that you select the right folder size and material for your project.
Common Uses for Presentation Folders
Personalised presentation folders can be used for a variety of purposes. They are great for presenting company information and marketing materials in a neat and organised manner at a business meeting, conference or show. They can also be used to store and organise documents and brochures in a neat and orderly manner at your front of house. For example, if you run a property agency. Where your customers meet with you, it could be that certain items they look over will always be arranged in a printed folder.
Personalised presentation folders are also great for giveaways. A great way to show off your brand and make a lasting impression by handing people a folder that contains items for multiple uses. For example. If you are a gas engineer, you could include the paperwork for their inspections. But to promote your business and encourage a return sale, why not include a fridge magnet with important contact information on for emergencies? A calendar that includes your logo and contact details. A window sticker with similar information as the magnet. Branded notepads and pen. Think about what is of good use for your client and what will encourage customer loyalty.
Tips for optimising your custom printed presentation folders
Here are a few tips for optimising your personalised presentation folder. First, you should make sure that your folder is easy to open and close. This will make it easier for your clients to access and store documents and brochures. Don’t put too much in that it becomes bulky and untidy.
Next, you should make sure that your folder is easy to carry. This will make it easier for your clients to transport your documents and brochures to and from events and conferences. Don’t put in items that are too big for the folder.
Finally, you should make sure that your folder is durable and will hold up over time. Gloss, Matt and soft touch lamination will product the card to ensure it lasts as long as possible. Gloss and Matt lamination will stop splashes of water damaging the card.
Personalised presentation folders are a great way to make your presentation stand out and make a lasting impression. They allow you to show off your brand and make your presentation look more professional and polished. In this article, we explored what personalised presentation folders are, their benefits, different types, design and printing options, how to create a stand-out design, best practices for selecting the right folder size and material, common uses, and tips for optimizing your personalised presentation folder.
Now that you know more about personalised presentation folders, you can start creating your own custom folders for your next presentation (Or contact us and we can do that job for you).
If you’re looking for bespoke presentation folders, logo folders with pockets, printed document folders, folder printing services, corporate presentation folders, or any other type of personalised presentation folder, be sure to contact us for a quote. We can provide you with high-quality custom folders that will help to make your presentation stand out and make a lasting impression.